Transaction Wireless was granted an additional patent with 63 claims to its Gift Card Services, Mobile Devices and Social Networking Services patent portfolio.
San Diego, California (PRWEB) May 21, 2014
Transaction Wireless (TW), a leading service provider in electronic, mobile, social, and traditional B2C and B2B gift cards, today announced the issuance of Patent 8,655,762 B2 – to their vast patent portfolio bringing the number of patents awarded to Transaction Wireless to seven. The patent primarily focuses on Gift Card Services for Mobile Devices and Social Networking Services.
This patent builds upon Patent US 7,953,654 (issued May 31, 2011), US 8,396,772 (Mar 12, 2013) and US 8,554,655 B2 (Oct. 8, 2013) which covers the workflow of providing a gift card via social media such as Facebook.
Patent 8,655,762 B2 (Feb. 18, 2014) adds an additional 63 claims bringing the total count to 165 within these four patents. This latest patent covers areas which focus on the ability for social media users to gift via social media profile pages. Also described within the claims are the processes of notification to the social media users describing key events or demographics such as birthdays or relationships. Delivery of cards purchased via social networks can be done via email, mobile devices and member profile accounts. The patent portfolio also covers areas of monetizing and tracking views & “likes” of brand impressions via loyalty indicators.
Basil Abifaker, President of Transaction Wireless stated that “with the addition of this patent to our comprehensive patent portfolio, Transaction Wireless clearly is the leader of intellectual property in the digital social gifting space. Transaction Wireless has more patents and coverage than any other company and expects more patents to be granted which will continue to shape the landscape for the digital gift card market.” Mr. Abifaker continued, “We believe in our technology and feel our patents are a strong differentiator in the market place. Our clients can trust and feel confident knowing that they have selected us as their partner.”
About Transaction Wireless
Transaction Wireless (TW) is the leading cloud-based enterprise solution for B2C and B2B gift cards, helping retailers and partners worldwide to evolve their traditional gift card business into electronic, mobile and social commerce platforms. Since 2006, Transaction Wireless has worked with more than 150 brands to offer the most innovative, versatile PCI Level 1 gift cards and integrated marketing capabilities in the industry, allowing clients to quickly deploy, acquire customers, build loyalty, and grow their bottom line. The company is trusted by some of the biggest brands in retail such as American Blue Ribbon Holdings, American Eagle Outfitters, Bass Pro Shops, Bob Evans Restaurants, Boston Market, Buckle, Buffalo Wild Wings, California Pizza Kitchen, The Cheesecake Factory, Chipotle, Comcast, Cracker Barrel, Darden Restaurants, Dine Equity, Domino’s Pizza, Earl Enterprises, Fandango, Finish Line, Groupon, Houlihan’s Restaurants, Kahala Corp., Land’s End, Marine Corps Exchange, Mimi’s Café, Overstock.com, Panda Express, Pappas Restaurants, Red Robin, Sport Chalet, and more. Transaction Wireless also provides its scalable technology to a number of partners including Hallmark Business Connections, HP, SVM, SVS and more.