Sport Chalet is enhancing its gift card offerings by adding personalization options of images, text and audio messages. The personalization can be part of an electronic gift card itself, or be delivered with the recipient notification for a plastic gift card.
The retailer can also use the notifications, which are powered by the Transaction Wireless cloud-based gift card platform, to deliver timely digital promotional campaigns via e-mail or to consumers’ mobile devices.
Transaction Wireless, the leading provider of digital gift card solutions, today announced that Sport Chalet, a leader in the specialty retail sector, has selected the Transaction Wireless cloud-based gift card platform to deliver personalized plastic and e-gift cards with added marketing capabilities to drive digital promotional campaigns when delivering notifications to gift card recipients.




By Amanda Baltazar

